It’s an exciting time for coffee. We’re now in a time called Third Wave Coffee, a time where the industry as a whole is shifting to more premium, high-quality, and artisanal varieties. Third Wave Coffee doesn’t just focus on the final product but where it was grown, how it was roasted, and how it was packaged.
Within Third Wave Coffee, there was a need to apply these principles to the single-serve coffee format. K-cups now make up roughly 40% of the market and that number is expected to rise. However, the single-serve industry is being dominated by big brands at the retail level. Shelf space is tough to come by for smaller coffee companies. Sure, if you’re looking to explore the different coffee options out there, you can find them online, but many don’t offer sample sizes. There are websites that let you put together boxes of different K-Cup varieties, but who has time to search through all the different blends?
That’s where we come in.
Coffee Cargo was founded by coffee industry insiders. Coffee is not just our job, but our passion. We are committed to bringing you a better coffee experience through different brands, blends and flavors you might not have discovered otherwise. Whether it’s South American coffees with their mild acidity and citrus notes or a Hawaiian coffee company that specializes in natural flavors, we’re dedicated to quality, to fair trade practices, and to giving small to mid-sized roasters the attention they deserve.
Single-serve coffee is experiencing a transition. K-Cups are no longer filled with just mass market coffees, but premium blends from independent roasters. Coffee drinkers, regardless of their prefered brewing method, are looking for a better cup of coffee. That’s always in the forefront as we select each coffee for your subscription each month.
There’s been a lot of debate around the use of K-Cups and the impact they have on the environment. It’s true; extra packaging is never good for the planet. However, because of our close, personal connections in the coffee industry, we are working towards more sustainable practices when it comes to K-Cups. When we are putting together our boxes, we use recyclable cups wherever possible. We work closely with a company that packs our high-quality coffees in recyclable cups at zero extra cost to the roaster. It’s our belief that over the next couple years, the entire industry will make major strides toward sustainability.
If you have questions about us and why we do what we do, we’d love to hear from you. Leave your questions in the comments!